Tag Archives: Marketing Art

Quality Of The Art /Five Keys To Marketing

The quality is your focus whether you’re buying or selling. Market quality art work is a learning experience I learn new things every day. When you head down this path know that is time consuming yet worth every minute.

Marketing your own work is something to consider. You can also outsource because of how much time it takes. You do have to do your part unless you can spend the funds to let someone catalog your inventory.

A few years ago when I looked into marketing on the internet I found a lot of help in marketing others products. I don’t market any thing except my art now. I know that my work is unique and of the finest quality because I created the art work. The companies I worked with were great I just wanted to focus on sell my own product. It has taken time to photograph and index every piece. I don’t really know if I have recorded all the work I have seems like I find something new every day.

Finding out that unless you can afford to outsource, you better get started. I wasted precious time trying to find out how. Well now I know that you have to help yourself. There is a lot of quality information out there and which to chose is work in itself.

By helping others marketer their products I could learn what I needed to do to market my own. Now I am on my own I respect those that helped me along the way because I was so hungry for knowledge I knew it was going to cost me some change.

Many of my post show you how you can market on the internet and they’re free because I want to share the information. Lets go over some key points that will help you get started.

5 Keys To Market Any Product

  1. Find a need or desirer for your product (art)
  2. Document information on your product (art).
  3. Post, tweet, chat talk about and show off your products to everyone everywhere.
  4. Direct people to where they can purchase your products.
  5. Deliver

Show your patience’s because there are many people out there that want what you have. It takes time to get the word out. Focus your attention on the groups of people that love what you do and have.

It takes time patience to document every thing that you want on your website or page. Remember even if you outsource the information has to come from you. That means photos, sizes or any pertinent information.

It doesn’t matter where you advertise if you don’t have a place to send your customer. You need a page or a website that your viewers can access at any time, a place to show off your stuff. The better your stuff the longer they will stay.

People buy things they like from people they have a connection to, so chat, tweet, post tag and just remember to be honest. Keep the line of communication open so there is no mistakes on what you’re offering. Deliver your product.

People have a desire to have beautiful things that are of the highest quality. They want things that are unique. Remember that it is not always about how many you sell but the quality and uniqueness of your product.

 

Grazing

My paintings show the quality of my work. You can see more here http://debradehoffanimalartist.com

 

I Really Hate Marketing

So many days and I wake up saying not today, I don’t want to do any marketing. I would just like to create the art and let someone else do this for me. It’s not that I don’t know what to do I just don’t want to do it.

I would rather just skip this part, yet I know it is the way to go. I want to sell my art so I can continue making more. I did so many years on the road carrying my work day after day and from show to show that I’m tired of that.

So here I am once again this time my marketing will be for my work as well as for the companies and teachers that helped me. Now here the kicker, by learning from them I found my most valuable asset.

Time, the time I spend marketing my one and done paintings and drawings I could be in the studio creating another spectacular piece. Ready to show on debradehoffanimalartist.com

I am still loading pictures of my work because I just find it so time consuming. Along with taking care of my home and family I still have to make time for studio time. I am ready to down size the amount of time I spend on the computer.

So I will be looking to outsource some of the work next year. I figure with the vacation time and both my boys are in their last year of school. One in college and one a senior in high school. So getting him ready for college is on the top of the list.

I know if you really want something you have to work at it. So…Thank you to all the valuable information. I use email marketing, social media and SEO to keep everything a float. Which is good even though some days I would rather look at pin’s than do any email campaigns.

Well actually if you get my newsletter as an email you can see I have been neglecting my sites. I try to make sure there updated so you can actually see it. I hate juggling all this even though I know more people will see my work and buy it.

So I hope I sparked your curiosity to stop by and take a look at my art work. Check out the reason I hate marketing so much. I also would love to help you with your marketing but, I just hate it! The guys that are a bigger help are the masters at what they do.

 

Love What You Do

I am doing what I love, I get to make people happy and I make a good living. I am in control of my business on the creative level and how it is marketed.

There are so many things you can do as an artist. The fields are endless. The consensus is artist starve. I think if you believe that, you haven’t talk to a lot artist. Most of the ones I know are quite comfortable.

Facts are there are more and more and more opportunities for artist than there was 30 years ago. Graphic artist can take art to higher levels thanks to technology. There are jobs at every level in the entertainment field as well. Fine artist like myself have the means to get our work out to so many people now.

Getting to share my work and knowledge is a gift. I will not overlook the importance of what I do. I love to draw and paint. I love to learn and this computer is a great tool for me to get my work seen. Learning how to post my work so you can see it is my main focus. I do however want control over my website.

If you’re working towards a career in art the choice is yours. What type of art do you want to do? Once you figure that out the next step is to master skills that will support your decision. Just remember how far you take your art is up to you.

There are things you must identify in yourself before you make your decision. Can you work independently? Do you practice a disciplined life style? Is the field you want to get into going to support you and the life style you want to live? Finally what are you willing to do to make this happen?

One percent of artist start out with a natural gift, they already have the ability to observer and record what they see on paper. Ninety percent of creative minds have to teach their brain to look past the obvious so we can record what is important.

So you have decided to become an artist. From this point on you must learn everything you can about the direction you want to take this. Learning the basics and move up from there. Everything is relevant to achieving your place in the world of art.  They say if you do what you love you never feel like you’re working. This is so true, I do what I love and I am learning something new every day to support my choice to live as a fine artist.

Here are some careers that support artist:

  • Graphic designer
  •  TV Graphics
  • Fashion designer
  • Photographer
  • Special effects artist
  • Animator
  • Web designer
  • Font designer
  • Sculptor
  • Textile artist
  • Painter /Artist
  • Ceramic artist
  • Printmaker
  • Furniture designer
  • Landscape designer
  • Architect
  • Interior designer
  • Fashion designer
  • Art critic Film critic
  • Art historian
  • Book illustrator
  • Comic book artist
  • Medical illustrator
  • News photographer
  • Arts editor
  • Cartoonist
  • Greeting card designer
  • Advertising designer
  • Baker/culinary artist
  • Tattoo artist
  • Sign maker
  • Jeweler
  • T-shirt designer
  • Stained-glass artist
  • Mosaic artist
  • Police sketch artist

As you can see there are so many ways you can express yourself as an artist and make a great living at it. I chose to stay at home and work as a fine artist. So marketing my work is a part of my business. This is my career and showing my art work on the internet is taking my art business to a whole new level.

 

Market Your Art Work

So, I started this website to sell my art work and found that just because you build it…doesn’t mean they will come. Well, that’s only in the movies.

There are only a few things left to do. One of them is to build both sides simultaneously. The other thing is to work on one site at a time. Okay, so I decided that it’s time to overhaul the marketing side by hearing it towards one specific thing and that is showing artists or anyone how to use marketing tools to promote their website.

The one thing that most of us want more than anything is to get our products out in front of people. One of the best tools has been social media. I’m not just talking about the social media on the computer. There is social life every time you leave your front door and you interact with the people around you.

I think it’s because we try so hard to make an impression so that people will remember us and share what we have with others. I am an artist and most artists that I know generally would rather be working in a studio. Not that we’re antisocial. It’s just our creative side is so strong and one we are in the flow It’s hard for us to do anything else.

One of the most important things an artist can do is learn how to market their product. We put our heart and soul into each piece of art work. We create and sharing it with the world is easier than ever. The world is an open marketplace with so many places where we can share our works of art.

We went to take our product and getting in front of as many people as we can. So naturally the computer is our friend. As we go through the steps of getting your work out there. Remember that each your work is your business. It’s what you make of it.

Start with the first step is start taking pictures of all your work. Every single piece of art work you have created take a picture of it. Take pictures of your art work as you doing it’s not as hard as you think everyone has a camera phone, and if they don’t take a picture with any camera you can find even if you have to use the one on your laptop.

The goal here is to show your art work or product to as many people as possible. Start by opening up accounts on any social media site that you find will honor you as a person and your work.

Start posting the pictures on the social sites that you have joined. With each picture you post make a comment of whatever is closest to your heart. You want people to know about your product, your art work. Now while you’re doing this it is to be distracted by the web. You’re going to have to look at this more as an opportunity and dedicate a specific amount of time to it.

There are so many ways that you can communicate and be creative on the Internet that is very important to remember why you’re here. The opportunity to express yourself as a person comes out in your artwork and as much time as you are willing to put in.

 Creating a place where people can see your work and buy your work can be done any where you want it to be.

Marketing a Bold Move

Marketing is an easy way to spend a lot of your money quick and easy. Partnering with companies to advertise their product is a great way to make money. Why not use your experience and knowledge to market yourself.

Face it if you don’t want to work hard, starting a business may not be your best bet. I don’t consider any money I spent as a loss. I learned so much from everyone I worked with. As a marketer you are constantly learning. I think my thirst for the knowledge on how marketing on the net works was more important than the money I spend.

I have been running more than one business of my own since the nineties. I have been marketing myself for as long as I can remember. I am an artist. I am interested on selling my work or product to people via the internet. I tried on line galleries and decided that I wanted to have a site that would feature my work 100% of the time.

Do to some unfortunate events I found myself getting away from what I loved to do. Art is what I love spending my time on. I thought I could do more and found out that there were too many things to juggle. I spent less time on what I wanted to do. My intent was to gain knowledge to promote myself on line as an artist.

I found so many different great experts that it was hard for me to keep up. So when I found a good fit I stuck with it. I soaked up as much information as I could for as long as I could. I know that the value was in the actions not only the details. So many companies have great products too and I still use many of them today.

A life threatening event changed everything for me. I now concentrating on my art and my family more than anything I want to share my work with you. Spending more time with the ones I love is the best part of my life. The marketing is the easy part. Now making a move to concentrate on this business is a bold move I won’t have to travel unless I want to and I will be taking my family and friends with me when I go.

I am filled with gratitude to Mike, Jonathan, Jimmy and Brian just to name a few of my mentors for teaching me sometimes it takes a bold move to find your real path.