Marketing to Emotions

The greatest ads in the world are based on emotions. Fear, love and everything in between, from cards to beer. The advertising business is all about tapping into your emotional memory.

These ads enter your world without you realize it. They tap the feelings that you may or may not know. There are subtle ads that are worn on labels, such as clothing, shoes, handbags and food. These might be the smartest of all because they make you feel as if you’re a part of the popular crowd.

We know that we want the best that life has offers to offer. Those that can afford the best enjoy showing off. There is nothing wrong with that. Just as there is nothing wrong with not caring about anything except the fit.

I personally don’t care to pay someone to wear their name. I am more about the fit. Although as a marketer I do have to a line my thinking to reflect the brand I am marketing.

What that means is I am going to hit you with whatever it takes to get you to buy into the product at hand. It may be to helping a company get its brand started. I am going to recruit you buy the promise of being part of a special group of people who what you to succeed because we can all make this company together. Growing up from the ground floor means being on the top of the earning machine.

To get in make as much as you can fast, I can promise you a chance to win a new car or a trip to the Caribbean as an incentive to recruit other to share this business model. Great pay just for sharing and showing others how to do the same.

Sounds like the greatest opportunity, you buy a certain amount of the product to share and the company gives you a web site, access marketing training and the advertising material. With a meeting once a month and all you have to do is share.

This is a great business model. It does work if you are prepared to put your time and effort in, because there are no free rides. You are starting a business by help others get there brand out to the public. There are business opening up every day that rely on this type of business. Once the business takes off be prepared to move onto the next company.

This business model plays on the urgency of not being left behind when it comes to making large amounts of money and it is there to be made. They have the support you need to succeed.

You’re looking helping them but all so helping yourself by getting what you need to achieve your business goals. A win, win is what you hear as you rise up the latter to success.

The thing is that most people fall prey to believing that they can do it. These people help build up these companies but never make the money they thought they would make. Most of the time it is because they don’t have the mind set you need to make money and move on.

You see they join thinking this is their ticket to working with people they like and selling a product and company with will be loyal to them for years to come. There is only 20 percent of the people recruited will become that marketing professional that lives a six figure life.

Leave a Reply

Your email address will not be published. Required fields are marked *