Category Archives: social media

Quality Of The Art /Five Keys To Marketing

The quality is your focus whether you’re buying or selling. Market quality art work is a learning experience I learn new things every day. When you head down this path know that is time consuming yet worth every minute.

Marketing your own work is something to consider. You can also outsource because of how much time it takes. You do have to do your part unless you can spend the funds to let someone catalog your inventory.

A few years ago when I looked into marketing on the internet I found a lot of help in marketing others products. I don’t market any thing except my art now. I know that my work is unique and of the finest quality because I created the art work. The companies I worked with were great I just wanted to focus on sell my own product. It has taken time to photograph and index every piece. I don’t really know if I have recorded all the work I have seems like I find something new every day.

Finding out that unless you can afford to outsource, you better get started. I wasted precious time trying to find out how. Well now I know that you have to help yourself. There is a lot of quality information out there and which to chose is work in itself.

By helping others marketer their products I could learn what I needed to do to market my own. Now I am on my own I respect those that helped me along the way because I was so hungry for knowledge I knew it was going to cost me some change.

Many of my post show you how you can market on the internet and they’re free because I want to share the information. Lets go over some key points that will help you get started.

5 Keys To Market Any Product

  1. Find a need or desirer for your product (art)
  2. Document information on your product (art).
  3. Post, tweet, chat talk about and show off your products to everyone everywhere.
  4. Direct people to where they can purchase your products.
  5. Deliver

Show your patience’s because there are many people out there that want what you have. It takes time to get the word out. Focus your attention on the groups of people that love what you do and have.

It takes time patience to document every thing that you want on your website or page. Remember even if you outsource the information has to come from you. That means photos, sizes or any pertinent information.

It doesn’t matter where you advertise if you don’t have a place to send your customer. You need a page or a website that your viewers can access at any time, a place to show off your stuff. The better your stuff the longer they will stay.

People buy things they like from people they have a connection to, so chat, tweet, post tag and just remember to be honest. Keep the line of communication open so there is no mistakes on what you’re offering. Deliver your product.

People have a desire to have beautiful things that are of the highest quality. They want things that are unique. Remember that it is not always about how many you sell but the quality and uniqueness of your product.

 

Grazing

My paintings show the quality of my work. You can see more here http://debradehoffanimalartist.com

 

Making Your Business Relevant

Social Media will make your business relevant when you use it to leverage what you already know. Putting yourself out there is the essential  to becoming a person that people want to follow. The opportunity to reach thousands of people is just the beginning.

The key here is that social media is great to get your product in front of many people at the same time. You can link social media to your website. Your website is where you can shine. The best part is that once you have them linked to your site your ranking on google will become more relevant as your friends follow you back to your website.

The more relevant people find you the more they share you and your website with their friends and so on. It is the leverage we us to show off new articles like this one and can launch a new product to success. The key is to know how much to share and when to share it.

I am sure if you are on any social media you already know the power it has. If you can see the power that TV has had over the last 70 years you can only imagine how far we can go with computers, phones. and tablets.

People crave the news, the most relevant products and information. When they show a great interest in you and your website they will book mark it and keep track of  everything you share.

Most of us do not like being bombarded with sales and offers. We want to think that we are in control of what we want to see and hear. Adding small snippets of information about what your doing and your products is just enough to get people to your website. They have the choice to follow the links back to our website.

Your website is going to show off your products and that is where you want them. the more people that come to your website the more relevant your are to the search engines. The leverage these social media site have given a small business owner is priceless.

 

Get Out There With Your Product

I would love for you to be a success in your marketing your product. It is easy once you get yourself motivated to look at all sides of your business and decide what your goals are. Today there is more people fighting to sell their products on the inter-net.

When you figure out your goals moving forward is just that. Taking action is doing the same thing day in and day out. That’s why it is important that you like what you do.

I really love drawing and painting. I want to share what I do. Does anyone need what I produce? I doubt it. Does it fill a need? Yes it does, for years people have been drawn to art because they want to capture the beauty around us. They like to surround themselves with pictures of the animals, people, place and things the love, because it brings them joy.

So I guess I do have a marketable product and skill. The best way I can market it is to let people see past the pictures and get to know me. I am the story behind the pictures.

When you open yourself up to the public it is scary at first. Everyone I know is hesitant at first. Most of us like our privacy and that’s okay.

You are the one who share what you want with the public. Most of us don’t have anything to worry about were not running for office.

Networking is just getting to know the people who may or may not want what your product. If they don’t they may know someone who might. That is why it is so important for us to learn the skills we need to get out there.

If you want control over the marketing of your product on the inter-net you need to know how the marketing works. Than you have to be willing to invest time and if you’re willing to invest time doing the same thing over and over you will succeed.

Learn about SEO, auto-responders even if you’re not doing them yourself. See how social-media works and pick the one that works best for you. It is a process and it takes time to learn.

Get yourself known on the inter-net in the circles that will support you and guide you. Share the mile stone in your business with the public. Your hobbies and interests do matter to the people who turn on the computer. We all want to be accepted and recognized for who we are and what we represent.

Market Your Art Work

So, I started this website to sell my art work and found that just because you build it…doesn’t mean they will come. Well, that’s only in the movies.

There are only a few things left to do. One of them is to build both sides simultaneously. The other thing is to work on one site at a time. Okay, so I decided that it’s time to overhaul the marketing side by hearing it towards one specific thing and that is showing artists or anyone how to use marketing tools to promote their website.

The one thing that most of us want more than anything is to get our products out in front of people. One of the best tools has been social media. I’m not just talking about the social media on the computer. There is social life every time you leave your front door and you interact with the people around you.

I think it’s because we try so hard to make an impression so that people will remember us and share what we have with others. I am an artist and most artists that I know generally would rather be working in a studio. Not that we’re antisocial. It’s just our creative side is so strong and one we are in the flow It’s hard for us to do anything else.

One of the most important things an artist can do is learn how to market their product. We put our heart and soul into each piece of art work. We create and sharing it with the world is easier than ever. The world is an open marketplace with so many places where we can share our works of art.

We went to take our product and getting in front of as many people as we can. So naturally the computer is our friend. As we go through the steps of getting your work out there. Remember that each your work is your business. It’s what you make of it.

Start with the first step is start taking pictures of all your work. Every single piece of art work you have created take a picture of it. Take pictures of your art work as you doing it’s not as hard as you think everyone has a camera phone, and if they don’t take a picture with any camera you can find even if you have to use the one on your laptop.

The goal here is to show your art work or product to as many people as possible. Start by opening up accounts on any social media site that you find will honor you as a person and your work.

Start posting the pictures on the social sites that you have joined. With each picture you post make a comment of whatever is closest to your heart. You want people to know about your product, your art work. Now while you’re doing this it is to be distracted by the web. You’re going to have to look at this more as an opportunity and dedicate a specific amount of time to it.

There are so many ways that you can communicate and be creative on the Internet that is very important to remember why you’re here. The opportunity to express yourself as a person comes out in your artwork and as much time as you are willing to put in.

 Creating a place where people can see your work and buy your work can be done any where you want it to be.

Building Business Relationship on-Line?

Lasting relationships on-line star with social media. Look at the way I use it. Is there a way to approach your friends and prospective customers by using these social sites to market?

I don’t like to play the games on these sites. I want to build relationships with people by having conversations. I don’t want to spend my time playing games on-line.

So I asked some experts, what do you get out of playing these games? My sons, they play more games on-line more than anyone I know. They opened my eyes to how they use these games. While playing video games they communicate with people on the inter-net daily. They build relationships with new people as they enter the games. So if you are someone who is comfortable playing games and you have many people in your gaming circle it can open a door for you to find out more about them. I talked to people of all ages they all got something different out of gaming on the inter-net but they all said it is to connect to others that have the same interest.

I know that these sites have opened the door to marketing and unfortunately inter-net marketing spam. When my wall is full of every offer under the sun, it drives me crazy. All I want is the good stuff that my friends are sharing. I know that by build a circle of friends you open yourself up to what they want to share. Do you listen to what you are adding to the conversation. You want to build relationships with people. Listening to what they tell you is showing them that they matter to you. Whether you do it playing the games or commenting on a post, you need to become involved with the people if you want them to listen to you. We are people first and marketers second. As you log on to these sites there is a time and place to bring your offer to the table. If you have to think about whether or not to post an offer, don’t do it. When a door opens start a conversation as your relationship grows introduce your business and any offers that you want to share. When you want me to hear about your offer, send a personal message you don’t have to post it. I am willing to listen to your offer.

People in any relationship want to feel good about it. Getting friends or followers doesn’t give you anything except a number unless you are building relationships. Looking at what you want from these social media sites.Think before you just start posting quotes and offers. You are on a site to build a relationship. Do you really throw a quote out there every time you talk to your friends or hit them with a sales offer? I don’t. I want to listen to what they need or want and offer them a solution so they know I care.

I know that it is hard when you are starting out to get people to listen to you, but think about what you want in a business relationship and then build it. When you bring value to a relationship people stand up and notice you for the person you are. People do business with people they like and trust. We want to have relationships that grow and change, so think before you post. I look forward to all the relationships I build. I think that social media is there to connect people who have the same interest. I connect with marketers, artist, mothers sisters, brothers the list goes on and on. I wonder why you accepted my friendship if they don’t want to get to know me. I am more than a number you add to your prospect list.

A Place to Connect With People

Where do you go to meet people? Social media sites on the inter-net are a great place to connect with people. The possibilities are endless here. Taking time to meeting people and make friends is not something new, but the there are more ways to connect with people all over the world because of the inter-net. Facebook is one of the best. Set up an account and start meeting people, make friends and stay connected with them on your page. All your friends get an update at the same time. Just by posting, commenting, liking something or tagging a photo you can change the way people see you. As your friends keep up on their friends you are sharing information and that will make their friends want to know more about you. This is a gathering spot for you and your friends to keep up with each other when you want, introduce your friends to each other and add to your network of friends.

Social media sites are people giving and getting information several times a day. They view photos and get news instantly any time of the day or night. As you logo into these sites it becomes easy to meet people and make friends. There are people all over the world with the same interest as you looking for connections. Living social is not new, it has reinvented it’s self. The internet is the party, like the coffee shop around the corner and it is one way we communicate today.

Setting up an account is easy just remember that you are there to connect with like-minded people. There are a few things you need to do when setting up your account. Use your real name and email so that anyone can contact you. This is helpful especially if they want what you have to offer.

Details are Important

  • Why are you here?
  • What are the names of your favorite book? Why do you like that movie?
  • Link your networking sites like twitter and you tube to your Facebook account and don’t forget your own website.
  • Social media is essential for doing business today. Showing who you really are is the only way to connect with people.

Remember this is an active site. Just like stopping by your local coffee shop to say hello and catch up on all the news. Checking to see what your friends are saying and leave a comment so they can respond is what social media is all about. This is just one of the ways these sites work. Keep this in mind when you set up your account it is important to let people know who you are. People are willing to connect when you show them who you are and they will suggest other social groups and pages that will increase the amount of people you can connect to. Do not under-estimate the power you have on this or any other social media site. Be aware of the restrictions that are in place when doing business.

This is a social site and Facebook will not tolerate spamming.

  • They have a limit to the amount of contacts you can add in a day or a week.
  • Use this site to build relationships and build relationships on sites like twitter stronger.
  • Ask people from other social sites to join you as a friend on Facebook.
  • Use your email list and contact list to add friends.
  • Search names of people you know and invite them as friends.

Remember why you are here and that is to make new friends. Keep up with the ones you already have. Building relationships with like-minded people can lead to a business relationship. Not everyone you meet will want to hear about a business offer from you or anyone else.

As an active site remembers to post things that you are doing now, comment on what others are doing and tag those photos. These are the things that will keep you in the party and don’t worry everyone is there because they have an invitation. Lines of communication on a deeper level will open up as you get to know your friends and their friends and so on. This is place where your friend’s check their news feeds at least three times a day and they want to keep up with you. They do that by commenting on your post and tagging your photos. They want you to add your two cents worth and you are more than happy to respond.

Keep in mind that Facebook has restrictions in place to protect you and me from spam. We don’t want to look through spam to get to what we came there for. Do your advertising somewhere else. If someone wants what you have they will send you a message. Then you can respond with an offer. Send out messages inviting friends to events can open the door to business relationships.

If you want more friends join groups that hold your interest at heart or better yet start your own. If it has value to your friends, it will have value to their friends as well. The more people know about you and what your interests are the more they will leave comments. Attracting new friends is easy once you open up. If you don’t have a cause that you think people will get behind you in a group, set up a fan page. A fan page is where the people who like you and show interest in what you have to offer can let you know it. Posting thing that your friends like will prompt them to hit the like button and you will be a celebrity in no time. If you don’t know how to get started just go to one of the page that you like and model your page after them. Something drew you to their page and caused you to hit the like button. Everyone can see your fan page not just your friends. You can post valuable information and watch how many people show an interest in what you have to offer. You can put a call out for people to add you as their friend.

We use the Facebook site to keep up on what is important to us. As a friend bring yourself, show how you help others and add something to their day. Rules to follow are be kind, give love and support, be remarkable, be honest and have fun it’s a room full of your friends and they want to be there.

Why Twitter?

This is easy and important to get your message out on twitter is not like facebook or other sites. You have freedom that comes with an unlimited supply of followers and they don’t have any restrictions of who you follow. The site has brought instant messages to you and you can keep your followers in the loop of information that you are willing to share.

If you are friendly and want to share to everyone you have a platform for that. This is a micro blogging site that gives the world a window to what you are doing now. It is a great place to start a conversation. The average twit is 20 seconds or less. Before you know it you will want to shout out to the world what you are doing in your life and your business. You can become social in just a matter of minutes just by playing with it.

When you set up your account use your name, even if you have to add a number or underscore if your name has been taken. You will want to add your email accounts to your account at Twitter. Set up your profile make sure you leave your Twitter account open to all views and make sure you set up your notifications. After you have set up your page here are some tips that will help you find friends.

Twitter Tips:

  • Uses your real name
  • Use your real face on your profile photo
  • Start post by letting people know who you are. Example: Funny stuff, quotes you like, personal information, links to you, send out resources to others.
  • Send information you and links of resources of people
  • You can delete on Twitter and it removes it from every where it is posted.

Timing is everything, and if you want to start a conversation with someone you have to do it when they are on line. Ask questions and leave a reply to something that they are doing now.

After you are comfortable with Twitter, you really must have Twitter Deck it helps you keep your Twitter account organized. If you don’t have Twitter deck you can look through your time line to see if you want to reply. Check your messages and respond to the good ones that interest you. Use the stars to book mark your favorites. Find people to follow that are interested in the same things that you are or have something you want to know more about.

Take time to check out some of the people that are following people you are interested in chances are you will have a lot in common. Take time to follow people that are active and want to follow you. If you want to get your message out to others follow the people with the same interest. Joining in the conversation wait until you are comfortable, before you follow them and they will follow you back.

Take your time and do it right so that you are developing relationships that last. Having value is easy there are followers for everyone it is human nature. Twitter is a tool to connect you with your friends and the world. People will follow you if talk about things your into and your passion. People want to learn from you, you can send them to people that they can learn from. If you are entertaining, people get a kick out of you they will follow you. The more involved you are in them the more they will see value in you. Use retweets to give the gift of value to your followers. Remember to thank those who retweet your tweets. Then there are people that will follow you because they like you.

People will stop following you as easy as they will follow you if you are all ways negative, not supportive, you don’t follow them back. You don’t have value in your tweets. You have an in your face approach to tweeting. You are not active with your tweets.

Use Twitter as a tool to let people know that you are here and want to be a part of what’s happening now, and that you want to be friends. People are more than willing to give you a hand up from depression, boredom and connect you with others that have the value you may want.

Rules to follow be kind, give love and support, be remarkable, be informative to your followers, what go out will come back tenfold, be yourself, be honest and have fun it’s a party of people that want to be there. Micro blogging is what it is all about.