Category Archives: branding

What is an Entrepreneur Made of?

There are many people who come to mind when we hear the word entrepreneur. Steve Jobs and Bill Gates are examples of great entrepreneur because they changed their lives by helping other. Our lives will never go back to what they were before computers because of these men and the choices they made.

Before the McDonald’s came along we ate at home or at a local restaurant that were own and operated buy a person or a family. The McDonald brothers who owned restaurants that severed the same quality product, a simple and effective operation. They ran their restaurant business on a few items concentrating on cleanliness, quality and uniformity.They did everything the same at more than one location. Ray Kroc seen this business model as a product. He knew that he could take this restaurant and copy it and open restaurants like this all over the world. His vision was to create his business by giving other entrepreneurs the opportunity to own a profitable business. You would be in business for yourself but not by yourself. Investing your money in a proven business model through duplication everyone benefits. Ray Kroc caused a disruption in the restaurant industry and changed may lives by supplying what people needed to make a dream of owning a business a reality. Each location any where in the world would have a business owner spending their own money invested in the success of the business and the brand McDonalds.

This is an example that shows us how an entrepreneur thinks. These brothers knew if they wanted to succeed they had to come up with a simple model that could be copied with same quality of the product and Ray Kroc could see these restaurants were the product that he could see all over the world. He knew that he could not do it alone so he helped others with a dream to own their own business. Helped them get started and he supplied an opportunity based on a proven product and those who took advantage of the opportunity are McDonalds’ owners. Franchising the business he made it possible for everyone to profit. He took ordinary people and gave them the opportunity to own a successful business.

Qualities of an Entrepreneur

  • A person who starts and supports a business of their own.
  • Uses their business to help others.
  • A visionary with a clear and precise goal.
  • Take advantage of opportunity.
  • Know that communication as a priceless tool.
  • Take emotion out of the decision process. Willing to make decisions and keep their focus on the goal.
  • Trust worthy, a team player and is supportive of the people around them.Uses direct contact and can follow as well as lead.
  • Leads through chaos knowing the risk.A negotiator who is willing to use personality skills to get others to agree.
  • Telescoping in and out, ready to make changes that will affect the business.
  • Use their business by helping others as they help themselves.

People who own their own business and control every minute of their lives are entrepreneurs. The way they live is important and working for others is giving up power over their life. They are willing to change to do what it takes to get what they want. It is part of the way they live is part of their identity. Entrepreneurs are people with a vision who start and support a business. They see an opportunity and act on it. They don’t live their lives waiting for a pay check they go out and create their wealth. Thinking outside of the box and listening to their gut is as important as breathing for an entrepreneur.

Entrepreneurs welcoming change around every corner, they have been known to shake things up just to keep it interesting. Disruption is a great tool when used at the right time. Entrepreneurs use change it to their advantage. Successful people are open to change because it brings opportunity. They stand out as leaders and are rewarded with success. An entrepreneur starts a business alone and realizes that he may own the business, but can do nothing without the people around them. They live a life of training and negotiating. They are willing to share their knowledge and opportunity with everyone they meet.

Life is our challenge that has no limits. Going forward is part of growing up, yet some of us rise above the standard for a happy life. We want control over how we live and the time we have while we are alive. The people who don’t settle, are willing to change and will do what it takes to get what they want. This is what entrepreneur are made of.

Posture Yourself For a Better Position

Posture was so important when we were growing up, sit up straight, raise your head and don’t slouch. We heard that every day, my dad was in the military and posture was very important. It is the way people see you. You want to show your strengths not your weakness, he would say. So we did as we were told and we grew up with great posture.

I am in a marketing business myself and I can see why it is so important. People want you to take the lead and they put their trust in those of us that have great mental posture. The posture of a person can tell so much about whom they are and where they are going. My father was not only talking about physical posture he was all so talking about your mental posture. When you meet a person you want to leave a good impression, you want people to see that you are confidant and that what you do matters. You want to show off the education you have and make those around you comfortable as you engage in conversation.

When you are in business for yourself you want other to see that you are strong, capable and ready to do whatever it takes. People come to you because you are confident and that makes them feel safe. They can see you do what you say and take pride in what you do. Posturing yourself is not always easy when you are just starting out. Fear of the unknown and how people will respond to you, your product or your offer will paralyzing some people who think they have what it takes to succeed.

Many famous people are so much different when you meet them in person. While you see them one way their friends and family see them another. They have to put on a game face, so to speak to deal with performing in front of people. The talent they show off is only a very small part of who they are. So many of us have to put on our game face when we start, we want people to take what we are doing serious. We want them to take a look at us as the authority and fear keeps us from taking those first steps to putting on our game face.

That is why it is so important to practice what you are going to say and how you are going to say it. A singer does not go out on stage without practicing the song that they are going to sing and you should not call or talk to people without know what to say. One of the things I do is record what I am going to say and then listen to it over and over until it becomes part of my posture. I want to know what I am talking about when someone questions me about my business and I want them to feel confident that I am the one to show them how to succeed in a marketing business.

Everyone has the potential to change what they are doing if they want to, but you cannot give someone the drive to do it. They either have it or they don’t, fear will stop you in your tracks if you are not ready to do whatever it takes to get what you want. That is why you start your business you need to be prepare before you open the doors to let anyone inside. If you are in direct sales you deal with people every day and you have to posture yourself for you are your business. You know the products and the opportunity work, which is why you have chosen this business model to go forward with the goals you have set for yourself.

Practice, practice, practice, on the phone, with your family and friends and have fun because you are on your way to an incredible life style one that not everyone can do. You don’t need a better place you need to posture yourself in the place you in.

Our military will not go to battle without running drill after drill until they have no fear of battle and the ones that are not sure will never show their fear because it would cost them their life. My dad was in two wars and if he were here he would say… “Straighten up; get the job done, the more you do it the less you think about what you are doing,  just do it.” The worse thing that can happen is someone will say no and guess what? Most of them will, get ready by not caring about rejection, let it roll off your back because this is a number business and there are people who do say yes and those are the ones with the drive to succeed. You are in a place to guide them and that’s what matters.

Creating A Logo Or Collage With Microsoft

I created a logo for my site and so many of you have commented on my site and how I designed it. So I thought I would share what I did to create the photos and the projects that I create using my own photos and Microsoft. As you go through these steps experiment with the tools that are available to you as long as you save it in a different file you can have fun save your project. After you find what you’re looking for you can upload it to your theme as a background or as header. Have fun and create something wonderful for yourself.

Step One: Creating from photos

Find a picture or group of photos that you feel represent you and your business. You can change the colors and composition of your picture when you open it with Microsoft Office Picture Manager. Here you can edit you photos by cropping, change or enhance the color and contrast. It will also resize to fit your needs. When you have your picture the way you want it save as a new document and label it with the title of the document.

Using my photo to create a jpeg interchangeable document:

Step Two:

I have taken my original photo and made these changes using Microsoft office picture manager. First I cropped it then I took all the color out making it black and white.

I sharpened the contrast by moving the scales to suit.

Used the color scale to add the color blue. I have manipulated the photo to suit. Experiment until you find what you want.

 Save as with a title you will remember. Close all files remember don’t save changes to your original photo.

Step Three:

Open Microsoft office power point, go to page layout and pick the blank document. Pick the photo option. When the browsers opens your files up look for the picture you just created. Insert your picture. As you look over your photo you can decide where you want to add text to your photo. Click on text box. Used the draw the text box option, start typing what you want people to know. Keep it simple you can add as many boxes as you want. Be mindful of the color you pick for your text and think about adding color to fill the background of the box. You can even set an outline color to the box drawing a person’s eye to that part of your composition. If you don’t want color 0r texture click no fill. Now if you like what you see hit save. You have just created a jpeg picture that you can upload to your theme.

A Place to Connect With People

Where do you go to meet people? Social media sites on the inter-net are a great place to connect with people. The possibilities are endless here. Taking time to meeting people and make friends is not something new, but the there are more ways to connect with people all over the world because of the inter-net. Facebook is one of the best. Set up an account and start meeting people, make friends and stay connected with them on your page. All your friends get an update at the same time. Just by posting, commenting, liking something or tagging a photo you can change the way people see you. As your friends keep up on their friends you are sharing information and that will make their friends want to know more about you. This is a gathering spot for you and your friends to keep up with each other when you want, introduce your friends to each other and add to your network of friends.

Social media sites are people giving and getting information several times a day. They view photos and get news instantly any time of the day or night. As you logo into these sites it becomes easy to meet people and make friends. There are people all over the world with the same interest as you looking for connections. Living social is not new, it has reinvented it’s self. The internet is the party, like the coffee shop around the corner and it is one way we communicate today.

Setting up an account is easy just remember that you are there to connect with like-minded people. There are a few things you need to do when setting up your account. Use your real name and email so that anyone can contact you. This is helpful especially if they want what you have to offer.

Details are Important

  • Why are you here?
  • What are the names of your favorite book? Why do you like that movie?
  • Link your networking sites like twitter and you tube to your Facebook account and don’t forget your own website.
  • Social media is essential for doing business today. Showing who you really are is the only way to connect with people.

Remember this is an active site. Just like stopping by your local coffee shop to say hello and catch up on all the news. Checking to see what your friends are saying and leave a comment so they can respond is what social media is all about. This is just one of the ways these sites work. Keep this in mind when you set up your account it is important to let people know who you are. People are willing to connect when you show them who you are and they will suggest other social groups and pages that will increase the amount of people you can connect to. Do not under-estimate the power you have on this or any other social media site. Be aware of the restrictions that are in place when doing business.

This is a social site and Facebook will not tolerate spamming.

  • They have a limit to the amount of contacts you can add in a day or a week.
  • Use this site to build relationships and build relationships on sites like twitter stronger.
  • Ask people from other social sites to join you as a friend on Facebook.
  • Use your email list and contact list to add friends.
  • Search names of people you know and invite them as friends.

Remember why you are here and that is to make new friends. Keep up with the ones you already have. Building relationships with like-minded people can lead to a business relationship. Not everyone you meet will want to hear about a business offer from you or anyone else.

As an active site remembers to post things that you are doing now, comment on what others are doing and tag those photos. These are the things that will keep you in the party and don’t worry everyone is there because they have an invitation. Lines of communication on a deeper level will open up as you get to know your friends and their friends and so on. This is place where your friend’s check their news feeds at least three times a day and they want to keep up with you. They do that by commenting on your post and tagging your photos. They want you to add your two cents worth and you are more than happy to respond.

Keep in mind that Facebook has restrictions in place to protect you and me from spam. We don’t want to look through spam to get to what we came there for. Do your advertising somewhere else. If someone wants what you have they will send you a message. Then you can respond with an offer. Send out messages inviting friends to events can open the door to business relationships.

If you want more friends join groups that hold your interest at heart or better yet start your own. If it has value to your friends, it will have value to their friends as well. The more people know about you and what your interests are the more they will leave comments. Attracting new friends is easy once you open up. If you don’t have a cause that you think people will get behind you in a group, set up a fan page. A fan page is where the people who like you and show interest in what you have to offer can let you know it. Posting thing that your friends like will prompt them to hit the like button and you will be a celebrity in no time. If you don’t know how to get started just go to one of the page that you like and model your page after them. Something drew you to their page and caused you to hit the like button. Everyone can see your fan page not just your friends. You can post valuable information and watch how many people show an interest in what you have to offer. You can put a call out for people to add you as their friend.

We use the Facebook site to keep up on what is important to us. As a friend bring yourself, show how you help others and add something to their day. Rules to follow are be kind, give love and support, be remarkable, be honest and have fun it’s a room full of your friends and they want to be there.

Successful Marketers Don’t Give Up

Marketers that are successful don’t give up. I know this is where people are doing business and I want to be a part of this market place. Truth is that their are very few marketers that become the guru that people want to follow. You maybe in the 99% of us that are reaching for the lifestyle but not the fame. That’s great! Still in the game just not the one in front of the camera.

Look at what it takes to make a successful movie; the stars, the directors, the costume designer, the set designer and the list goes on and on. That is the Internet and the market place, each one of us have a row to play in the future success of our company. If you are here you have done the research and you are committed to your success. You are the marketing director and this is your (movie) company. The Job is to get everyone and everything working on the same team. That means 24/7 you are living and thinking how to improve your business. Then the amount of time you work is up to you.

Every ones idea of success is different. We are all ways learning, growing and changing. This market places changes on a daily bases. Technology is getting better thanks to the 1% of the marketers that bring changes to us as soon as they find it. People run the Internet and money controls the market place. Your job is to get people to your web site. Start today and do your job you are the CEO of your company.You need to know where your strengths are follow them. Just wanting something bad enough is not enough. Staying on top of your business is going to be your decision.

You have your why now go for it. When you are living the lifestyle that gives you the most time to spend the way you want, you won’t care if your on the stage. Create your own idea of success. You may not want to be the gurue, just a winning part of a great team. All making great wealth.

I have an opportunity to bring great companies and products to improve lives. See yourself in a roll that only you can do. You may want to lead your own team or work on a team that is successful.  They can lead to a wealth of oppertunity. Everything you do and everyway you grow will only add to your life. This is the easiest way to take control of your finaces you can earn as much as you need.

Start with changing the way you look at your time and how valueble it is. You may find that this is just what you were looking for. Who you decide to work with is easy. Look inside yourself and when you decide what your passions are the choices become clear. There are more then enough opportunities to feed your passion and when you have your niche the sky is the limit.

Look at me I am interested in health products and I find the best products and oppertunities from other marketers. If I like the product I become a customer. So there you have it in a nut shell. I get the products, and I like companies that everyone share in the profits, my cost are low and the company stand behind thier product. As they say this is a win, win for everyone.

Don’t give up it takes time to build a business. If you are going to do business on the Internet you are opening your doors to the world. Your job is to get people to come in to see what you have to offer. You are your business so get out there and socialize, meet people and have fun you are going to be here a while.

This is Seo

What is SEO and how can it help my business? Search engine optimization (SEO) is the process of improving the visibility of a web site or a web page in search engines naturally by using keywords that are woven into your text. It is traffic plus conversion equals successful marketing in cyberspace. The more traffic you can get the more leads you can generate.

Hopeful you are using word press where it is easy to install in the plug-ins section. You just need to click add new under the plug-ins section and type in All in one SEO pack and choose install. Now when you write a post you can fill out the fields in this section with the post title, description and keywords. When you publish your post you will direct the cyber spiders to find you and raise the ranking on the page niche that you are aiming for.

There are two sides to google the left is free traffic the right is paid advertising. Free traffic equals free leads. So when your looking at the search results take a close look at the sites that are at the upper left. As you can see the top is where you want to be.

This is a  big part of branding you and whatever your niche (your product) is .When you google a topic in your niche it will show you the top results. How do keywords work to get you to the top?  You can get there by the search engine spiders finding the keywords you place in and on your site. These words will be recognized by google then ranked for page placement. You are going for the top left ranking on the page(niche) that you want to be ranked on. This will lead to more traffic and with more traffic there will be more leads. This should places you in high standing in your niche. Which will lead to more sales.

Keyword and how you use them for ranking.

  •  Information (People that are looking to start a business are looking for the easiest way to get started and they may want to join you.)
  • The Researcher (The targeting of your customer is often people are just not happy and are looking for something new.)
  • The Shopper (People that are already your customer and are looking for similar solutions.)
  • The Buyer (Looking for you what you have.)

Keywords are great and can launch you to the highest position that google has for your niche. Knowing what your ranking is essential for marketing. Do not over use these words you will get slapped by google and they will shut you down.

You should have full control of your website. Start adding content to your website. This is where copy writing comes to play you need to keep things simple and the placement of keywords can raise your ranks without spamming. Remember that the magic is to make all things work together in a smooth format on your site.

Now you can target the niche with the keywords that buzz around your product. When your primary company is launching a new product is when you need to strike your campaign to increase the traffic. People are looking for the product or looking to start in the business of promoting this product and are is search for you to lead them to success.

Look for keywords that support your niche and you can easily sprinkle them through your content. As you are placing these word you can link them to content on your other pages or sites. The more you attract the spiders to and from your site and your content, the more google sees your site as most relevant in your targeted niche.

So lets say you are selling pond supplies what are the key words associated with this product. Pond are products,fish ponds supplies,buy pond supplies, pond pumps,pond filters,pond skimmers. As you can see all these words can be used in the website,on the website and in all related products and how to tutorials.

Now that you know how it works you can have fun coloring your website, post and pages with keywords.

Are Your Comments Welcome?

Do you have something substantial to say or are you spamming the blogs that welcome your comments? It takes time to build a site that people take the time to read. Why your comments are never posted on the site? Hmmmmmm
you may not have anything I think others want to read when they come to my site. Some of us take great pride on sharing our tips and tricks if you post spam you should get slammed. This is not the way to get traffic to your business and I would never do business with you. Your first impression is something you cannot do over. Be proud of your opinion have the courage to stand behind you comments. Dropping a link is one thing taking advantage is another. Don’t spam!

The world doesn’t need it and those that read the comments do want it.  Time is one thing we don’t get back and you rob everyone when you leave spam. Like commercials that break in on the best parts of the movie we don’t want it. So again Thanks, to those of you that take the time to read the post and comment seriously about what you read.
We want to be validated that what we do is making a difference.
If you have nothing to say, stay away from the comment tab.

Next time open a discussion on the topic or leave a complement. Mom all ways told me if you don’t have something good to say leave it alone. I read all my comments and find it interesting that people want to use my site as their advertisement instead of asking for help to set up their own site. Marketers that do credible work are all ways will to share their knowledge with you. It is not that hard to get started and as you learn you will find more than just advice you may find a friend.

I hope you comment on this post, I do it in good faith and would really like to know what you think. D

Successful Businesses On the Internet Know People they Work With Are Real

Successful businesses know answers to these questions that are on your mind as your business grows? I found myself again in this situation. Do you go with the new company or do you cut your losses and move on? If you know its coming it might be worth it to stay, that is if they honor what you sign on for. It has happened to me more than I care to talk about and since I am holding the short end again I will cut and move on.

Preparing yourself is the key to the success of your business. The companies rely on us to recruit, advertise, spending our time and money on building our business around their products and services. You have to realize that every successful business is only as good as the people behind it.

I know that you have to prepare your business and teach your team to do the same. Working with one company is a high risk when your business is on the internet; go in with your eyes wide open. Products come and go. If the company is stable everyone will benefit. There are businesses that grow quickly and sell out from under you leaving you with no product or service to offer.

It is hard to trust the next offer that you feel will improve the outcome of your efforts. That is why having multiple companies in your business model can help to absorb the shock and the aftershocks of financial waves that go through its foundation. The training and support you get from these companies are the same if the teaching come from the top earners in the industry today. So apply what you have learned and use it over and over in your business.

The goal is to take products to the consumers using the internet. Schedule service and work on improving lives by making things easier. The great thing is that everyone wins when you’re with a company that makes decisions with every ones welfare in mind.

There are people who build successful companies as an investment and sell them. Don’t think that it doesn’t happen here, it happens more than you might realize if you’re just starting out. If you own your own business site you can choose to have multiple opportunities and products. New product and opportunities are out there you just have to research them. Find out who are in the top positions, what is their business history and can you work with them.

Building a successful business with multiple streams of income we develop successful relationships with marketers. They are a wealth of what is working for them.

Successful restructuring becomes easy. We share what is happening, We brain storm the next move, Everyone is working towards the filling that space in their business with a successful minded person that benefits everyone on the team. Some may choose to stay with the new company and that’s okay.

Your business is on the internet but, you and the people you work with are real. You may not see every customer that places an order, but they are people and they don’t like left hanging around waiting to see what happens next. Inform them through emails and offer them an alternative. Be honest and things will work out.

Organic and Green Is the Way of the Future

Starting a green internet business is not much different then any other business adventure. Consider all the offers, do your homework and know your product. I found that green and organic products are hot in the market place. This is what more people are looking for and the major companies that produce vitamins, food, juices and dairy for retail know. People are paying more attention to their bodies and what they put in them. They can see value in green, organic and natural product. The world is going green people care where their energy, food and products come from.

The green movement is big bucks and if you’re not considering the opportunities that are in your grasps maybe you should give it some thought. Globally, organic sales reached nearly 51 BILLION in 2008, doubling the 25 BILLION in 2003 (The World of Organic Agriculture). The great thing is that these companies are green and always have been. The rest of the world is now taking notice to the fact that we are killing ourselves with food and products that we use in our lives. Wrap your brain around the fact that you are presenting them with opportunity to change what the use and that you can supply better products to your customers then they might find where they shop now, insuring better health and you deliver to their front door.

The green and organic movement is moving so fast that you need to jump in with both feet.The amount of money you make is up to how much time you’re willing to put in. With any business you have to know your product and give people the opportunity to try it. The company’s supply their franchises with so much training that there is very little for you to do. For a small fee they will set you up with your own site and the rest is up to you. The amount you pay could be as little as ten dollars a month, depending on the company and how they set it up. Some companies you will need a minimum auto ship of product to keep your website and they usually don’t need a monthly fee.

I love these companies they set you up with a website, you get great organic products and when you total it up your paying less for your real estate on the web then you would at the strip mall. I even sell green energy from my computer. Products for solar, wind and electricity are hot. So when you think of going green look at the product that we all use and need for a better tomorrow. Now think can I profit from this? Your answer is yes.

Organics are not going anywhere. In fact the Organic and Green Industry is well on its way to becoming a Multi-trillion dollar industry. We want to improve our heath and live a life with good health. There are companies out there that have done the research and product development all you have to do is share what you think about these products. You are their testimonial, they know how great their product is that’s why they make millions. People want green and we can give them what they want. If you don’t offer them with these products someone else will. Your in business to make money and if what you do is not working, thinking about green and organic it is what most consumers want now.This is the way of the future and an exciting way to go green and organic.

Is It Worth Your Time

It is our time. We live in a country that people are free to make choices. The one choice we have is to vote on the Laws and those who enforce them on the highest level. I feel this is a privilege and that comes with responsibility to keep this freedom for us and for our children.

So when I was chosen to do jury duty, I could not understand why I felt like I didn’t want to go. Yes, I had 100 excuses why I didn’t want to go. No reason not to and now that the boys are older every excuse I had did not seem as important and I thought that it would be setting an example that for them and some of my friends that can’t be bothered. I thought what’s so bad about it and why was I called so many times and others weren’t? The fact is that depending where you live the pool for jurors is slim so you can get called over and over again. If you serve your time on a jury you can turn it down for three years. Then your name is put back on the list.

People who are able to serve are expected to serve one week or less every three years. So what is the big deal? I found the worst part is waiting to be called for the selection process. Once selected to enter the court, you are asked the same questions as everyone else. You can tell the judge and the lawyers your answer in privet if you don’t want anyone to hear maintaining your privacy. The questions are usually if you or anyone in your family has been convicted of a crime and if it would affect your choice to follow the law as it is written.

If you are luck, like I was you get picked for the jury. Lucky because you’re not waiting anymore and it becomes interesting. You hear the charges and then opening statement from both sides. You don’t discuss the case with anyone until the judge reads and explain the law to you. Then you go to the jury room to deliberate. Everyone must agree on an outcome even if that is to disagree.

The process is really not bad even though you have to do a lot of waiting and your life at home or work is put on hold. They should give you a pager that way you could still work at home or in an office. I am glad that I went through this and will probably do it again. I feel that we should be held accountable when we break the law especially when you hurt someone. I know the burden is put on the court to prove that the person on trail is the one in fact that has committed the crime. The facts are proven by the process the choices that we make good bad or indifferent and if you follow the law and how it is explained it becomes a clear choice. Guilty, innocent or undecided when you come back into the courtroom the decisions made will affect you as much as the person held accountable for their actions.

The big deal is that they have to send 500 letters to get 200 jurors her where I live and in some large cities they have to send 3,000 letters to get the same amount. We what to live safe and worry free so I think before you say you can’t consider that your freedom or your children’s freedom could be at stake. If you give your leaders the power to do this on their own who will hold them accountable for the choices they make. Men and women give their lives every day to protect our freedom the least I can do is protect the judicial system by serving. Is it worth your time?